Wojcicki: YouTube Definitely in 'Investment Mode'

The transcript discusses YouTube's position within Google, highlighting its benefits from Google's infrastructure and ad sales team. It explains YouTube's strategy of being in investment mode to grow in the TV market, especially targeting millennials who are shifting from traditional TV to online platforms. The transcript also covers YouTube's diverse user demographics and the increasing trend of mobile and on-demand viewing among younger audiences.

What is one of the benefits YouTube gains from being part of Google?

• No need for marketing

• Independence from Google's brand

• Access to Google's infrastructure

• Separate ad sales team

Why is YouTube still in investment mode despite making billions?

• To reduce operational costs

• To compete with traditional TV

• To grow responsibly in a large market

• To focus on short-term profits

What market is YouTube focusing on for growth?

• Outdoor advertising

• Television

• Radio broadcasting

• Print media

According to a survey, which platform do teens watch more than cable?

• Disney+

• Amazon Prime

• YouTube

• Hulu

What is driving the increased usage of YouTube among millennials?

• Mobile and on-demand services

• Live radio shows

• Traditional TV broadcasts

• Print advertisements