Snapchat Is a Very Good Bet for Yahoo: Kerner

The video discusses Yahoo's investment in Snapchat, highlighting the strategic benefits for Yahoo in terms of becoming a cooler company and gaining insights into the mobile market. Snapchat's valuation is debated, with its potential for growth being a key factor. Yahoo's expertise in monetizing traffic is seen as beneficial for Snapchat's early monetization efforts. The video also touches on other potential investors like Alibaba and the ongoing interest in Snapchat.

What is one reason Yahoo is investing in Snapchat?

• To improve its search engine capabilities

• To become a 'cooler' company and attract talent

• To expand its e-commerce platform

• To enhance its cloud computing services

Why did Snapchat turn down a $3 billion offer from Facebook?

• They had a better offer from Alibaba

• They were planning to go public

• They wanted to partner with Google instead

• They believed their company was worth more

Which companies showed interest in Snapchat besides Yahoo?

• Netflix and Twitter

• Amazon and Microsoft

• Alibaba and Google

• Apple and IBM

What is Yahoo's core competency that could benefit Snapchat?

• Building hardware devices

• Developing mobile applications

• Monetizing traffic

• Creating social media platforms

What recent achievement did Snapchat have in terms of monetization?

• Introducing a new payment system

• Launching a new subscription service

• Completing a successful advertising deal with a movie studio

• Partnering with a major retail brand