Amazon Prime Day Aimed to Boost Small Businesses

The video discusses the impact of the pandemic on e-commerce, focusing on Amazon's Prime Day and its support for small businesses. It highlights the growth in sales, popular products, and the diversity of small businesses. The video also provides insights into holiday shopping trends, Amazon's marketplace role, and its competition with other retailers. Efforts to maintain trust and security, such as combating fake reviews, are also covered.

How did Amazon support small businesses during the pandemic?

• By offering free shipping for all products

• By providing free advertising for small businesses

• By reducing prices on all electronics

• By investing over $100 million in promotions

Which type of products were highlighted as popular during Prime Day?

• Handmade jewelry and card games

• Real estate

• Automobiles

• Luxury fashion items

What is a key strategy for small businesses during the holiday season according to the transcript?

• Launch new products early

• Reduce prices significantly

• Focus on in-store promotions

• Limit online presence

What has Amazon done to prepare for increased holiday demand?

• Reduced the number of products available

• Increased storage capacity

• Hired more customer service representatives

• Opened new physical stores

How does Amazon view its relationship with small businesses?

• As a minor part of their business

• As critical to the success of their store

• As a competitor

• As a temporary partnership

What is a major challenge Amazon faces in maintaining trust?

• High shipping costs

• Fake reviews and counterfeits

• Limited product selection

• Slow website performance

How has the competition in the retail sector changed during the pandemic?

• It has become more vibrant and competitive

• It has remained the same

• It has decreased significantly

• It has shifted entirely to physical stores