What was a key factor in Amazon's improved margins across various segments?
Amazon Building a Snowball Effect With Momentum, Boomerang CEO Says

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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Reduction in workforce
Decrease in R&D expenses
Growth in advertising revenues
Increased competition
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which area is Amazon focusing on to play defense in the competitive landscape?
Advertising
Retail international
Cloud services
Grocery business
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a significant opportunity for Amazon in the grocery business?
Expanding AWS services
Integrating Whole Foods
Acquiring new technology
Launching new gadgets
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which country is a major growth segment for Amazon's international strategy?
India
Brazil
China
Russia
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How is Amazon planning to grow its advertising business without directly competing with Google and Facebook?
By focusing on trade promotions
By reducing ad prices
By increasing ad inventory
By acquiring smaller ad companies
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Amazon's strategy for Prime Video to attract more Prime members?
Reducing subscription fees
Using original content
Partnering with cable networks
Offering free trials
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What historical business area is Amazon reinventing with a high gross margin profile?
Home appliances
Fashion
Books and video
Electronics
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