Clayton Alderfer and ERG Theory - Content Models of Motivation

The video discusses the ERG theory by Audifer, which identifies three primary workplace needs: existence, relatedness, and growth. Unlike Maslow's hierarchy, these needs must be satisfied simultaneously for true motivation. The video explains each need, how unmet needs affect motivation, and how to diagnose and address motivation issues in the workplace.

What is a key difference between ERG theory and Maslow's hierarchy of needs?

• ERG theory focuses on three primary needs that must be met simultaneously.

• ERG theory requires needs to be satisfied one at a time.

• Maslow's hierarchy includes more than three needs.

• Maslow's hierarchy is only applicable to personal life, not the workplace.

Which of the following best describes the 'existence' need in ERG theory?

• The need for safety, security, and basic necessities.

• The need for personal growth and self-actualization.

• The need for social interaction and relationships.

• The need for recognition and esteem from others.

How does the 'relatedness' need in ERG theory differ from Maslow's hierarchy?

• It emphasizes the importance of social connections and relationships.

• It is concerned with basic physiological needs.

• It focuses on self-esteem and personal achievement.

• It is about achieving one's full potential.

What might happen if an employee's growth needs are not met?

• They will develop stronger relationships at work.

• They may become overly focused on salary and basic needs.

• They will lose interest in socializing.

• They will automatically become more productive.

If an employee is overly focused on socializing, what might this indicate?

• Their existence needs are not being met.

• They are satisfied with their current job role.

• Their relatedness needs are fully satisfied.

• Their growth needs are not being met.

What should a manager do after identifying a lack of motivation in an employee?

• Transfer the employee to a different department.

• Immediately increase the employee's salary.

• Discuss the issue with the employee and create a plan together.

• Ignore the issue and hope it resolves itself.

Which need should be addressed first if an employee feels insecure at work?

• Growth

• Relatedness

• Existence

• Esteem