Ballot Design Has a Sneaky Influence on Your Vote

The video discusses how the design of election ballots can influence voter decisions, particularly through the name order effect, where candidates listed higher receive more votes. It highlights studies showing this effect in various elections and explains how complex ballot designs can lead to invalid votes. The video suggests solutions like randomizing name order and simplifying ballot design to reduce errors and improve voter confidence.

What is the 'name order effect' as observed in various elections?

• Candidates listed higher on the ballot receive more votes.

• Candidates with shorter names receive more votes.

• Candidates listed lower on the ballot receive more votes.

• Candidates with longer names receive more votes.

According to the heuristic systematic model, how do voters process information when they are less interested?

• They use mental shortcuts or heuristics.

• They ignore the order of names on the ballot.

• They rely on media coverage to make decisions.

• They analyze every piece of information systematically.

What was a significant issue with the ballot design in the 2014 Polish local elections?

• The ballot was written in a foreign language.

• The ballot had too few candidates listed.

• The ballot was a multipage booklet, confusing voters.

• The ballot was too colorful.

How did the butterfly ballot design in Palm Beach County, Florida, affect the 2000 election?

• It made voting faster and more efficient.

• It caused confusion, leading to incorrect votes.

• It was praised for its simplicity.

• It increased voter turnout significantly.

What is a recommended strategy to avoid making errors due to ballot design?

• Ignore the instructions on the ballot.

• Vote as quickly as possible.

• Rely on the order of names to make a decision.

• Conduct research and have a firm decision before voting.