Illinois Announces New Name For Asian Carp, An Invasive Fish Species

The video discusses the invasive Asian carp in the Mississippi watershed and efforts to control their spread, including a new strategy of rebranding them as 'kopi' to encourage consumption. This approach aims to reduce their population by increasing commercial fishing. The video also highlights past successful rebranding of fish names to improve public perception and acceptance.

What was the primary reason for importing Asian carp to the US?

• To serve as a food source

• To control algae in fish farms

• To increase biodiversity

• To boost the fishing industry

What is the new name proposed for Asian carp to make it more appealing?

• Tilapia

• Kopi

• Chilean sea bass

• Orange roughy

How might rebranding Asian carp as 'kopi' help control their population?

• By using them in aquariums

• By making them a popular pet

• By increasing their export

• By encouraging people to eat them

Which fish was previously known as 'tooth fish' before being rebranded?

• Chilean sea bass

• Tilapia

• Asian carp

• Orange roughy

What challenge does the rebranding of Asian carp aim to address?

• Their unappealing name

• Their declining population

• Their popularity as pets

• Their high market price