
Identify Persuasive Techniques in Advertising
Authored by Melisa Coleman
English
9th - 12th Grade
CCSS covered
Used 2+ times

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13 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which technique does this ad use?
Appeal to Logic
Appeal to Emotions
Testimonials
Bandwagon
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.5
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which technique is used in this ad?
Bandwagon
Appeal to Logic
Appeal to Emotions
Avant-Garde
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.8
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which technique does this ad use?
Appeal to Emotions
Appeal to Logic
Bandwagon
Testimonial
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.5
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which technique does this ad use?
Appeal to Authority
Repetition
Humor
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.8
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What advertising technique does this commercial use?
Testimonial
Incentive
Bandwagon
Appeal to Authority
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.5
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which technique does this ad use?
Humor:
Heinz Ketchup is fun and silly.
Avant Garde:
Heinz has weird shaped bottles.
Magic Ingredient: Heinz is the best because of their tomatoes.
Bandwagon:
Everyone prefers Heinz Ketchup.
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.5
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What technique does this commercial use?
Testimonial
Appeal to Logic
Bandwagon
Magic Ingredient
Tags
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.11-12.8
CCSS.RI.9-10.5
CCSS.RI.8.8
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