Slogan writing quiz

Which of the following is the best definition of a slogan?

• A detailed description of a product

• A long paragraph about the company

• A short, memorable phrase used for promotion

• The official history of the company

Which slogan is the most effective?

• We have a variety of services for customers

• Faster, fresher, better

• Our business has expanded since 2001

• Customers can contact us at any time

What is the main purpose of a slogan?

• To provide guidance about the product

• To explain the company's history

• To create a memorable impression

• To list all the products

Which technique is used in the slogan: 'Bigger, Better, Brighter'?

• Alliteration

• Sound play

• Metaphor

• Irony

Which slogan uses alliteration?

• Don't wait, shop today

• Quality you can trust

• Delicious food for every mood

• Both a and c

Which slogan is the least effective?

• Travel smart, travel safe

• The best travel service in the region since 1999

• Adventure awaits

• Explore more

Which slogan is most suitable for a beach resort?

• Catch the wave of relaxation

• Established in 2015, located in Phuket

• The hotel has comfortable rooms

• We have food and drinks

Which slogan promotes ecotourism?

• Protect nature, preserve the future

• There are many trees and animals here

• Ecotourism is our type of service

• Visit the forest occasionally

Which slogan uses the most persuasive language?

• Buy now, save more

• Our store is open every day

• We sell products

• Located near the station

A good slogan should not be:

• Short

• Memorable

• Complex and confusing

• Persuasive