Y12 EC 1.1.9

What are likes in the context of social media?

• Humorous or cultural images shared online

• Graphical symbols expressing emotions

• Structured survey responses

• User interactions indicating approval or engagement

Which of the following is an example of an emoticon?

• A thumbs-up icon

• A survey question

• A viral meme

• 😊

What do memes often combine to convey opinions or sentiments?

• Likes and emoticons

• Survey responses and feedback

• Images with witty text

• Structured data and graphs

How are likes, emoticons, and memes collected for analysis?

• Through direct user feedback forms

• Via social media APIs or web scraping

• Through traditional surveys

• By conducting interviews

What is a limitation of using likes as a feedback source?

• They are difficult to aggregate

• They provide complex, contextual feedback

• They lack specificity about user motivations

• They require sophisticated analysis

What type of feedback do emoticons provide?

• Structured data

• Quantitative feedback

• Emotional nuances

• Cultural insights

Why might memes require sophisticated analysis?

• They are structured data

• They reflect cultural sentiments

• They are easily interpreted

• They are simple metrics

What is a benefit of using alternative data sources like memes?

• They require formal surveys

• They are always reliable

• They are expensive to collect

• They provide unsolicited user reactions

What challenge is associated with using emoticons for feedback?

• They are structured data

• They are not used on social media

• They are always positive

• Their interpretation can be ambiguous

What is a potential ethical concern when using alternative data sources?

• High cost of data collection

• Privacy in scraping user data

• Lack of real-time feedback

• Inability to capture user sentiment