Quiz: Marketing Information System (MIS)
Quiz
•
Business
•
10th Grade
•
Practice Problem
•
Medium
Kaitlyn Little
Used 1+ times
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18 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 4 pts
_______________ is a set of procedures and methods used to systematically collect, analyze, distribute, and store information needed by business manager to make decisions, including decisions about how to please customers
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A process designed to provide solutions to marketing problems through the use of a scientific problem solving system
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
T OR F: Syndicated Research is in-house staff researchers who also work with external research agencies
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
T OR F: Personal Data may be collected during Market Research?
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Charts and graphs that visually represent data are called
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
T or F: Price Points are a range of prices charged for a category of merchandise
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Discover & Define the Problem
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