What is Marketing?

Which of the following is NOT mentioned as a component of marketing?

• Advertising

• Selling

• Product manufacturing

• Delivering products

What is the significance of catchy phrases or slogans in marketing?

• To enhance product durability

• To capture audience attention

• To improve customer service

• To increase production speed

What does 'Price' refer to in the Four Ps?

• The cost of production

• The amount the company will sell the product for

• The marketing expenses

• The distribution expenses

Which of the following is NOT included in promotion activities?

• Advertising

• Direct marketing

• Financial auditing

• Sponsorship

Why is it vital for marketers to use online tools?

• To reduce production costs

• To enhance offline sales

• To reach consumers through social media and digital advertising

• To improve employee satisfaction

Marketing is...

• advertising, public relations, and promotional strategies.

• the cost consumers pay for a product.

• determine where they should sell a product and how to deliver the product to the market.

• to a good or service that a company offers to customers.

What role does 'Place' play in the Four Ps of marketing?

• Creating promotional strategies

• Deciding where to sell and distribute the product

• Setting the price of the product

• Determining the cost of production

Which of the following is a primary goal of marketing?

• To limit product availability

• To satisfy customer needs

• To reduce market competition

• To increase production costs

What is the role of 'Promotion' in the Four Ps of marketing?

• Deciding the location of production

• Determining the product's features

• Creating awareness and interest in the product

• Setting the price of the product

How does 'Product' contribute to the marketing mix?

• By determining the cost of production

• By defining the features and quality of the offering

• By setting the promotional budget

• By selecting the distribution channels