
Innovation Types Quiz
Authored by Jessica Marlow
Business
11th Grade
Used 16+ times

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14 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main focus of incremental innovation?
Creating entirely new markets
Making continuous improvements to existing products
Restructuring existing technology
Targeting niche markets
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is a key characteristic of architectural innovation?
High risk, high reward
Changes the way existing components interact
Starts by targeting niche markets
Often lower in cost but improves over time
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which company is a strong example of using continuous incremental innovation?
Amazon
Sony
Apple
Netflix
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does radical innovation often require?
Low risk and cost-effective strategies
Significant research and development
Maintaining core technology
Targeting underserved markets
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which type of innovation is associated with creating entirely new markets?
Incremental Innovation
Architectural Innovation
Radical Innovation
Disruptive Innovation
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a business example of architectural innovation?
Amazon's online shopping
Sony's adaptation of CD players into Walkman technology
Netflix disrupting the movie rental industry
Apple's updates to the iPhone
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which innovation type is known for starting in niche or underserved markets?
Incremental Innovation
Architectural Innovation
Radical Innovation
Disruptive Innovation
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