Digital Marketing Quiz

What is digital marketing?

• Marketing done through newspapers

• Promotion of brands using the internet and digital communication

• Selling products door-to-door

• A traditional form of marketing

Which of the following is an example of social media marketing?

• Sending promotional emails

• Posting brand updates on Facebook and Instagram

• Distributing flyers

• Running TV advertisements

What does SEO stand for?

• Social Engagement Optimization

• Search Engine Optimization

• Sales Enhancement Online

• Secure Email Operation

Which of the following is NOT a type of phishing scam?

• Smishing

• Vishing

• Dishing

• Spear Phishing

What is the purpose of multi-factor authentication (MFA)?

• To allow users to log in faster

• To secure accounts by requiring multiple verification steps

• To disable password protection

• To remove security alerts from an account

Which of the following is an example of a "Black Hat" SEO technique?

• Writing high-quality blog content

• Paying other websites to create fake backlinks

• Using proper keyword optimization in articles

• Optimizing meta tags for better visibility

What is the "Invisible Web" or "Deep Web"?

• A hidden section of the internet where illegal activities happen

• Information available online but not indexed by search engines

• The dark web used for secret transactions

• A private browsing mode in search engines

What makes spear phishing different from regular phishing?

• It is sent to millions of people randomly

• It specifically targets an individual with personalized information

• It is always done via phone calls

• It is always detected by spam filters

Which of the following best describes "ransomware"?

• A type of cyber-attack where criminals demand payment to unlock encrypted data

• A scam where criminals pretend to be customer support representatives

• A phishing scam that targets social media accounts

• A virus that spreads through social media messages

How do search engines determine website rankings?

• By randomly selecting websites

• By analyzing page content, backlinks, and user engagement

• By listing results in alphabetical order

• By considering the number of times a webpage is clicked