MKTG 403 - Information Systems and Supply Chain Management

________ is a set of activities and techniques firms employ to efficiently and effectively manage the flow of merchandise from the vendors to the retailer's customers.

• Supply chain management

• Customer relationship management

• Employee experience management

• Total quality management

Which of the following is NOT a benefit of efficient supply chain management?

• Increase in product availability

• Decrease in inventory turnover

• More tailored assortments

• High return on investments

Fewer stockouts and tailored assortments translate into

• lower sales.

• higher costs.

• higher inventory turnover.

• higher prices for retailers.

Bloomsberry LLC, a fashion retailer, periodically updates their collection of apparel. Woolen apparel is stocked during winter, and cotton apparel is stocked during summer. Which of the following is this an example of?

• Stockout

• Unique merchandise

• Tailored assortments

• Clearance sale

Which of the following statements is a method for improving net profit margin?

• It can be improved by decreasing the gross margin and lowering sales.

• It can be improved by increasing the gross margin and lowering expenses.

• It can be improved by decreasing the gross margin and increasing expenses.

• It can be improved by increasing the net margin and lowering sales.

Purchase data collected at the point of sale goes into a huge database known as a

• data warehouse.

• computerized processing unit.

• database chain.

• electronic data interchange.

________ is the computer-to-computer exchange of business documents from the retailer to the vendor, and vendor to retailer.

• Universal Product Code (UPC) system

• Electronic data interchange (EDI) system

• Point of sale (POS)

• Collaborative planning, forecasting, and replenishment (CPFR)

Which of the following is NOT a function of a distribution center?

• Managing inbound transportation

• Negotiating with vendors

• Storing and cross-docking

• Getting merchandise floor-ready

The process where vendors ship the merchandise prepackaged to the distribution center in the quantities required for each store and then that merchandise is shipped to stores as soon as it is received is called

• cross-docking.

• ticketing.

• reverse logistics.

• pull supply.

Each time a customer makes a purchase at a Walmart store from the health and beauty area, data is transmitted to the nearest distribution center so the merchandise can be replenished and sent on the next truck delivery. Which of the following strategies does Walmart utilize?

• Cross check logistic strategy

• Push supply chain

• Pull supply chain

• Cost-efficient logistic strategy