Advertisement Vocabulary

Which word describes something that is "temptingly attractive or appealing"?

• easy

• tempting

• hazardous

• costly

Tags

CCSS.L.1.6

CCSS.L.3.6

CCSS.L.4.6

CCSS.RL.1.4

a company that creates adverts for other companies

• advertising budget

• advertising agency

• classified ads

• a cold call

Tags

CCSS.RI.9-10.4

CCSS.RI.9-10.4

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

the amount of money a company decides to spend on advertising

• advertising budget

• buy and sell

• advertising agency

• advertisement budget

Tags

CCSS.RI.9-10.4

CCSS.RI.9-10.4

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

small advertisements often put in a newspaper or magazine by individuals

• classified ads

• cold ads

• pop-up advertisement

• spam mail

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

CCSS.W.8.2D

synonym of "introducing a new product"

• promoting

• launching

• both are correct

• none of them

Tags

CCSS.RI.9-10.4

CCSS.RI.9-10.4

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

Which term refers to a short, catchy phrase used in advertising to convey an idea or sell a product?

• A) Jingle

• B) Slogan

• C) Logo

• D) Banner

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

CCSS.L.8.6

What is the term for a visual symbol or design that represents a company or product?

• A) Slogan

• B) Logo

• C) Jingle

• D) Tagline

Tags

CCSS.RI.9-10.4

CCSS.RI.9-10.4

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

Which word describes a person who is likely to buy a product or service?

• A) Consumer

• B) Advertiser

• C) Producer

• D) Supplier

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

CCSS.W.8.2D

What is the term for a paid announcement in newspapers, magazines, or online?

• A) Editorial

• B) Advertisement

• C) Article

• D) Review

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

CCSS.L.8.6

Which term refers to the practice of promoting products by paying for them to be featured in movies or TV shows?

• A) Sponsorship

• B) Product Placement

• C) Endorsement

• D) Branding

Tags

CCSS.RI.9-10.4

CCSS.RI.9-10.4

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4