FBLA Competition Advertising

FBLA Competition Advertising

11th Grade

25 Qs

quiz-placeholder

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FBLA Competition Advertising

FBLA Competition Advertising

Assessment

Quiz

English

11th Grade

Easy

CCSS
RI. 9-10.8, RF.3.3B, RI.11-12.7

+25

Standards-aligned

Created by

Sarah Williams

Used 1+ times

FREE Resource

25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A short phrase used to sum up the message of the advertisement is called a ____________.

Logo

Buzzword

Copy

Slogan

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.5

CCSS.RI.9-10.5

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What type of technique or strategy is used for this advertisement?

Sponsorships

Celebrity endorsements

Emotional appeal

Gifts

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.8

CCSS.RI.9-10.5

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A short phrase used to sum up the message of the advertisement is called a ____________.

Logo

Buzzword

Copy

Slogan

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.5

CCSS.RI.9-10.5

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is a key element in creating an effective advertisement?

Complex language

Ambiguous message

Clear call to action

Irrelevant images

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.5

CCSS.RI.9-10.5

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

In advertising, the term 'target audience' refers to ____________.

The people who create the advertisement

The competitors of the company

The specific group of people the ad is aimed at

The general public

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.5

CCSS.RI.9-10.5

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What is the primary purpose of an advertisement?

To entertain

To inform

To persuade

To confuse

Tags

CCSS.RI.11-12.7

CCSS.RI.9-10.7

CCSS.RL.11-12.7

CCSS.RL.8.7

CCSS.RL.9-10.7

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is an example of a persuasive technique in advertising?

Using statistics

Telling a story

Including a disclaimer

Presenting a counterargument

Tags

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.11-12.8

CCSS.RI.8.8

CCSS.RI.9-10.5

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