Persuasive Advertising Techniques

Persuasive Advertising Techniques

8th Grade

25 Qs

quiz-placeholder

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Persuasive Advertising Techniques

Persuasive Advertising Techniques

Assessment

Quiz

English

8th Grade

Hard

CCSS
RI.8.5, RI.8.8, RI.7.5

+5

Standards-aligned

Created by

Sarah Williams

FREE Resource

25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Linking unrelated products or characters together in an attempt to transfer the image, feelings and trust to the other product.

Name Calling

Bandwagon

Transfer

Card Stacking

Tags

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Putting down another brand, product or candidate.

Bandwagon

Name Calling

Testimonial

Put Down

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Using fear, family values, cuteness, love, nationalism etc. to create an emotional connection to the product.

Transfer

Glittering Generalities

Card Stacking

Appeal to Emotion

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

The use of regular, everyday people with whom viewers can identify.

Bandwagon

Plain Folks

Testimonial

Transfer

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in this ad?

Snob appeal

Bandwagon

Name calling

Testimonial

Tags

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in the picture?

Bandwagon

Sterotype

Name calling

Snob appeal

Tags

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in the ad?

Bandwagon

Testimonial

Name calling

Appeal to emotion

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

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