Persuasive Techniques in Advertising
Authored by Sarah Williams
English
7th Grade
CCSS covered
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25 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.8.8
CCSS.RI.8.5
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.8
CCSS.RI.6.8
CCSS.RI.8.5
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.8.8
CCSS.RI.6.8
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
testimonials
loaded words
either/or argument
emotional appeals
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.6.8
CCSS.RI.8.5
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
This advertising technique uses a quote, recommendation, or personal experience from an individual or group who believes that the product/service is important and suggests that others may find it valuable as well.
Testimonial
Transfer
Bandwagon
Card Stacking
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.8.8
CCSS.RI.8.5
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What persuasive technique is used in this ad?
Snob appeal
Bandwagon
Name calling
Testimonial
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.8.8
CCSS.RI.8.5
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
This technique stresses the positive qualities and ignores the negative, giving us only part of the picture.
Bandwagon
Transfer
Card Stacking
Patriotic Appeal
Tags
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.6.5
CCSS.RI.6.8
CCSS.RI.8.5
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