Marketing

Marketing

University

5 Qs

quiz-placeholder

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University

10 Qs

Marketing

Marketing

Assessment

Quiz

Journalism

University

Easy

Created by

Piotr Kościński

Used 1+ times

FREE Resource

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing mix consists of:

Product, Pricing, Place, Promotion

Product, Promotion, Provison, Profit

Product, Place, Promotion, Profit

Product, Performance, Promotion, Profit

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Demographic market segmentations is about:

Age, Purchasing habits, Climate

Gender, Climate, City

Age, Gender, Income

Income, Age, Climate

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What means "direct sales"?

Retail (not wholesale)

Sales without intermediaries, straight to the customer.

Door-to-door sale

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What's a brand?

A brand is a product or service that has a unique and immediately recognizable identity.

Brand is another word for a logo - shapes, colors, sometimes even sounds or scents

Brand is the same as trademark, intellectual property that consists of a word, phrase, symbol, design, that identifies a product or service

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Traditional media, used in marketing, are:

Newspapers, Radio and Facebook

Facebook, X and TV

TV, Radio and Newspapers