MA-C-3

If VWD/ND is >1 the retailer should

• Penetrate

• Expand

• Depend on Market Share

• None of the Above

ND Stands for

• Norm Distribution

• Numeric Distribution

• New Distribution

• No Distribution

Lift is associated with

• MBA

• NBA

• AMN

• MAB

Support Means?

• • Frequency of the product combination in all transactions

• • % of the product combination in all transactions.

• • Ratio of the product combination in all transactions.

• None of the above

MBA can used for

• Determining the Price

• Develop Recommendation System

• Determine the Product Feature

• None of the Above