
Social Marketing and Community Organization Concepts
Quiz
•
Health Sciences
•
University
•
Easy
Solarias Solarias
Used 4+ times
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It requires an immense amount of time and formative research. This is a limitation of what model/theory?
Community Organizing
Diffusion of Innovation
Social Marketing Theory
Health Belief Model
2.
FILL IN THE BLANK QUESTION
30 sec • 1 pt
This construct is considered the central concept in community organization.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
True or False: The 8 P's of the Social Marketing Mix are Product, Price, Place, Promotion, Publics, Partnership, Provide, and Purse Strings.
True
False
4.
FILL IN THE BLANK QUESTION
30 sec • 1 pt
During COVID-19, masks were put in action to replace regular open breathing to reduce the spread of the virus and proved effective. This is an example of what in the Diffusion of Innovations?
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Taylor Swift is a popular artist and has a big fanbase. This makes her extremely influential in anything she might promote within this community concerning beliefs and actions. She is considered a:
Change Agent
Celebrity
Lobbyist
Opinion Leader
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A group of college students said they would be more physically active if the university gym stayed open for longer hours since their job and class schedules conflict with the hours. This is an example of relevance of the Community Organizing Theory.
True
False
7.
DRAW QUESTION
2 mins • 1 pt
Please draw and label the Adopter Categories curve. (*NOT the S curve)

Answer explanation
This is what your drawing should look like.
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