Pricing quiz

____ includes the decisions made about pricing levels, discounts offered, and credit offered to customers.

• Price lining

• Price mix

• Bundling

• Prestige pricing

______ sets prices low for the base product
but charges high prices for other components that are needed to complete the product.

• Bundling

• Captive pricing

• Odd pricing

• Prestige pricing

____ combines two or more products/services for a single price

that is lower than if the products were purchased separately.

• Bundling

• Even pricing

• Prestige pricing

• Price lining

______ sets prices high to convey quality and status.

• Odd pricing

• Prestige pricing

• Captive pricing

• Bait and switch

_____ is the practice of advertising one product with the intent of
persuading customers to buy a more expensive item when they arrive at the store.

• Captive pricing

• Prestige pricing

• Buy one get one

• Bait and switch

_____occurs when two or more businesses in an industry

agree to sell the same product at the same price.

• Captive pricing

• Price ceiling

• Predatory pricing

• Price fixing

_____ occurs when a company sells the same product to different customers

at different prices based on personal characteristics.

• Price discrimination

• Price fixing

• Predatory pricing

• Bait and switch

____ is the practice of setting the prices of products in a way to intentionally mislead the customer.

• Deceptive pricing

• Predatory pricing

• Captive pricing

• Price fixing

____ is the practice of setting very low prices to remove chances of any competition.

• Deceptive pricing

• Price discrimination

• Predatory pricing

• Price floors

Which of the following are unethical and/or illegal pricing practices?
Choose all that apply.

• Price discrimination

• Price fixing

• Deceptive pricing

• Price lining