Biases and Propaganda

1. This uses unfamiliar or highly technical terms to impress, confuse, or deceive consumers or audience.

• Technical Jargon

• Name Calling

• Bandwagon

• Appeal to Fear

1. It scares or frightens consumers so that they will either patronize or avoid the product and/or service.

• Bandwagon

• Name Calling

• Appeal to Fear

• Plain Folks

1. You are persuaded to use a product or join an activity because "everyone" is doing it.

• Name Calling

• Bandwagon

• Plain Folks

• Testimonial

1. It uses either pleasant or hideous sounds to either lure or drive people away from something.

• Name Calling

• Bandwagon

• Testimonial

• Powerful Words

1. This persuades you to avail the product or service because of reverse idea you heard about persons or things.

• Glittering Generality

• Name Calling

• Technical Jargon

• Plain Folks

This shampoo will give yousoft,silky,shiny and

well-nourished hair in just a week of continuous use.

• Glittering Generality

• Testimonial

• Powerful Words

• Name Calling

Famous vloggers are promoting a brand of coffee that truly makes their day complete.

• Testimonial

• Bandwagon

• Powerful Words

• Name Calling

This product containing

lactobacilli promotes good health and good digestion.

• Name Calling

• Plain Folks

• Technical Jargon

• Bandwagon

Using this Filipino-made bicycle does not only make myself physically fit but will help local

manufacturers. Unlike imported bicycles which are really expensive,

bicycles are the same in quality and benefits but not in price.

• Name Calling

• Bandwagon

• Testimonial

• Glittering Generality

Come and join millions of Filipino uses

Instagram. Hurry

and post 'Instagrammable' photos.

• Plain Folks

• Bandwagon

• Testimonial

• Glittering Generality