Strategy, at its essence, is about
Corporate Strategy Quiz

Quiz
•
Social Studies
•
University
•
Medium
Ummu Rauf
Used 4+ times
FREE Resource
20 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
building profits for short-term success.
realigning the market to provoke change in rival companies.
developing lasting success that can support growth and secure the company's future over the long term.
2.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Competitive rivalry will be high if:
There are a few strong players in the industry
There is a high degree of differentiation
The industry is in its infancy
3.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
A key characteristic of strategic decisions is:
They are normally definite decisions about the future of the organization.
They identify specific areas of strategic interest for the management of an organization.
They are likely to be concerned with, or affect, the long-term direction of an organization.
4.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
A winning strategy must pass the
ethical standard test, fit test, and performance test.
fit test, performance test, and competitive advantage test.
competitive advantage test, profitability test, and revenue generation test.
cost-advantage test, ethical standard test, and performance test.
strategy execution test, fit test, and profitability test.
5.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Barriers to entry into an industry are likely to be high if:
Switching costs are low
Differentiation is low
Access to distribution channels is high
Requirement for economies of scale is high
6.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Porter has designed a framework to help understand why certain countries achieve global competitive advantage in certain industries. It also helps internationalizing firms to make location decisions. The framework is called:
Porter's Five Forces
Porter's Generic Strategies
Porter's Diamond
Porter's Approach
7.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
The most powerful and widely used conceptual tool for diagnosing the principal competitive pressures in a market is
the five forces framework.
the driving forces model.
SWOT analysis.
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