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7-2 The Selling Process, Part 1 Vocabulary

Authored by Steve Wills

Business

9th - 12th Grade

Used 2+ times

7-2 The Selling Process, Part 1 Vocabulary
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15 questions

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1.

MATCH QUESTION

1 min • 1 pt

Match the following

Lead

A potential customer

Lead Generation

The process of a salesperson contacting individuals who have not previously known about or shown interest in a product or service.

Affinity

The marketing process of gathering a list of potential customers who are interested in a product or service.

Cold‐Calling

A personal or emotional connection between a customer and a business.

2.

MATCH QUESTION

1 min • 1 pt

Match the following

Prospecting

A close and harmonious relationship

Networking

Identifying of potential customers

Rapport

The idea of customers wanting to be like people who are similar to them.

Mirroring

The informal exchange of information between people and professionals with common interests.

3.

MATCH QUESTION

1 min • 1 pt

Match the following

Reciprocity

A sales technique where salespeople ask customers if they would like to purchase more products or services, (usually complementary products to the primary product being offered for sale).

Suggestive Selling

The set of repeatable steps in the sales cycle, from identifying potential customers to closing the sale.

Sales Process

Giving someone something so they feel compelled to give something back in return.

Referrals

The act of current customers referring new potential customers.

4.

FILL IN THE BLANKS QUESTION

1 min • 1 pt

A personal or emotional connection between a customer and a business.

(a)  

5.

FILL IN THE BLANKS QUESTION

1 min • 1 pt

The process of a salesperson contacting individuals who have not previously known about or shown interest in a product or service.

(a)  

6.

FILL IN THE BLANKS QUESTION

1 min • 1 pt

A potential customer

(a)  

7.

FILL IN THE BLANKS QUESTION

1 min • 1 pt

The marketing process of gathering a list of potential customers who are interested in a product or service.

(a)  

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