Social Media Quiz

Facebook, Instagram and Twitter are examples for...?

• Social Media Platform

• E-commerce Platform

• Video Streaming Services

• Search Engines

Hashtag is used for what kind of purpose?

• 
  Hashtag is used to play games, not for marketing purposes.

• Hashtag is used to decrease visibility and limit the audience reach.

• Hashtag is used to categorize content, increase visibility, and reach a wider audience.

• Hashtag is used to share personal stories and experiences, not for marketing.

1. Which social media platform commonly features Stories?

• Instagram

• Linkedin

• Snapchat

• Pinterest

1. Which social media platform is commonly used for professional networking and business connections?

• Facebook

• Instagram

• Linkedin

• TikTok

1. Which tool is commonly used to measure the effectiveness of social media marketing campaigns?

• Google Analytics

• Facebook Insights

•  Instagram Insights

• All of the above

1. What is one of the main advantages of using social media advertising?

• Cost-effectiveness

• High precision in targeting audience

• Immediate high performance

• All of the above

1. Which social media platform is primarily used for sharing visual inspiration and ideas through pinned images?

• Facebook

• X

• Pinterest

• Linkedin

1. Which metric measures the ratio of engaged users to the total number of followers or audience?

• Reach

• Impressions

• Engagement rate

• Click-through rate (CTR)

1. For a business, what is the primary goal of using social media?

• Increase sales

• Increase website traffic

• Increase brand awareness

• All of the above

1. What is the term for the practice of partnering with influential individuals on social media to promote products or service?

• Social advocacy

• Social influence

• Influencer marketing

• Social endorsement