Salesforce Mobile App Rollout Strategy

Why should you develop a rollout strategy for the Salesforce mobile app?

• To satisfy a business requirement

• To improve adoption and provide more value to users

• To stay within your project budget

• To impress your friends

Which of the following is an element of a comprehensive mobile rollout strategy?

• Forming a team of mobile developers

• Hiring a mobile consultant

• Defining your mobile requirements and use cases

• Purchasing mobile devices for all of your employees

What’s the most effective method for researching the mobile needs of your users?

• Surveys

• Ride-Alongs

• Interviews

• Focus Groups

• Chatter

A solid mobile use case has the following qualities:

• The use case is designed for micro-moments.

• The ease of cultural adoption is high.

• The business impact is relatively low.

• A and B

• All of the above

What's a good approach for pitching to executives?

• Start with a lengthy opening that provides a lot of stats and supporting details.

• Highlight the business value of your use cases.

• Bring a manager who will support your claims about the benefits of using the Salesforce app.

• A and B

• B and C

What security-related steps should you take before rolling out the Salesforce app?

• Develop rules and guidelines about employees using personal devices to access Salesforce data.

• Test the Salesforce app with your single sign-on solution, if applicable.

• Create an encryption system for the mobile app.

• A and B

• B and C

Potential ideas for marketing your mobile launch include:

• You don’t need to market an internal launch.

• A weekly email drip campaign

• A launch event

• A and B

• B and C

Why is it important to create a training plan?

• Some users are reluctant to embrace new technology.

• Users need to feel confident getting around in the Salesforce app.

• It’s required by your stakeholders.

• A and B

• B and C

You can collect feedback from users by:

• Asking their managers

• Sending out surveys or encouraging users to post in Chatter

• Creating a Mobile Feedback object that’s accessible in the Salesforce app

• A and B

• B and C

What's the advantage of using Mobile Publisher to create a branded app for your employees?

• It can increase Salesforce adoption.

• It enhances your organization's mobile security.

• It requires no mobile development expertise.

• A and B

• A and C