Research Phases

Does the medium satisfy its financial needs?

• Phase 1

• Phase 5

• Phase 3

• Phase 4

How is this medium different from the medium previously invented?

• Phase 1

• Phase 2

• Phase 5

• Phase 4

Does the audience use the medium for information or entertainment purposes?

• Phase 1

• Phase 2

• Phase 3

• Phase 5

Does the medium have the ability to attract new target audience?

• Phase 1

• Phase 2

• Phase 3

• Phase 4

Does the audience use the medium the way they are supposed to, or did they discover new uses for it?

• Phase 5

• Phase 2

• Phase 3

• Phase 4

How does the audience feel about their lifestyle when consuming the medium?

• Phase 1

• Phase 2

• Phase 3

• Phase 5

Does this medium use telecommunications signals or radio signals?

• Phase 1

• Phase 5

• Phase 3

• Phase 4

Does children tend to develop a violent behavior after using the medium?

• Phase 1

• Phase 5

• Phase 3

• Phase 4

Does the medium have the ability to succeed in diverting the audience from their competitors?

• Phase 1

• Phase 2

• Phase 3

• Phase 5

Does the audience feel like this medium can enhance its services?

• Phase 1

• Phase 2

• Phase 3

• Phase 4