core qstns (lbl)

The science that deals w/ the [COAIP] collection,organization, analysis, interpretation, & presentation of data to assist in making more effective decisions

The approach of collecting data from social media sites & blogs & evaluating that data to make business decisions.

A collection of data unearthed via multiple techniques from multiple sources versus a single tool in and of itself.

A collection of data unearthed via multiple techniques from multiple sources versus a single tool in and of itself.

What is the data telling you?

• descriptive

• diagnostic

• predictive

• prescriptive

Why is it happening?

• descriptive

• diagnostic

• predictive

• prescriptive

What's likely to happen?

• descriptive

• diagnostic

• predictive

• prescriptive

What do i need to do?

• descriptive

• diagnostic

• predictive

• prescriptive

• Is Anne Curtis a CREDIBLE ENDORSER?

• descriptive

• diagnostic

• predictive

• prescriptive

• Is there a fit/match between Anne Curtis & Lazada brand?

• descriptive

• diagnostic

• predictive

• prescriptive