Food Product Development Cycle Quiz

What is the purpose of concept generation in food product development?

• To monitor sales of the new product

• To create a marketing plan

• To produce the first batch of the new product

• To establish if there is a gap in the market which could be filled

What is the main focus of concept screening in food product development?

• Prioritizing the best ideas for further development

• Creating a marketing plan

• Testing the final product with consumers

• Producing a sample of the product

What is the purpose of prototype production in food product development?

• To monitor sales of the new product

• To measure the sample against the specification and identify potential weaknesses

• To create a marketing plan

• To establish if there is a gap in the market which could be filled

What is the main focus of product testing in food product development?

• Obtaining opinions from testers and making modifications to the recipe

• Prioritizing the best ideas for further development

• Producing a sample of the product

• Creating a marketing plan

What is the purpose of the first production run in food product development?

• To establish if there is a gap in the market which could be filled

• To monitor sales of the new product

• To check if there are any issues with the standard of the product produced

• To create a marketing plan

What is the main focus of the marketing plan in food product development?

• Testing the final product with consumers

• Prioritizing the best ideas for further development

• Producing a sample of the product

• Deciding about the pricing and where the product will be sold

What is the purpose of the product launch in food product development?

• To establish if there is a gap in the market which could be filled

• To create a marketing plan

• To measure the sample against the specification and identify potential weaknesses

• To put the product on sale and monitor sales closely

What is one way a food manufacturer could improve concept screening?

• Take more time selecting the best products to take forward

• Spend more time looking at the prototypes

• Test the product with various age groups

• Trialling the product in the factory for the first time

What is one way a food manufacturer could improve prototype production?

• Test the product with various age groups

• Trialling the product in the factory for the first time

• Take more time selecting the best products to take forward

• Spend more time looking at the prototypes

What is one way a food manufacturer could improve product testing?

• Trialling the product in the factory for the first time

• Take more time selecting the best products to take forward

• Increase the number of testers to gain more feedback

• Spend more time looking at the prototypes