Hospitality II Unit 4 Marketing & the Food Industry

Hospitality II Unit 4 Marketing & the Food Industry

11th - 12th Grade

10 Qs

quiz-placeholder

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Hospitality II Unit 4 Marketing & the Food Industry

Hospitality II Unit 4 Marketing & the Food Industry

Assessment

Quiz

Other

11th - 12th Grade

Hard

Created by

Robyn Sherman

Used 5+ times

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT an example of a sales promotion material?

Merchandising Material

Bringing in Celebrities

Point-of-Purchase (POP) Material

Signage

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a presentation mix?

Color Scheme

Television

Furniture

Size

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a segment of an operation?

Product usage segmentation

Geographic segmentation

Demographic segmentation

Value segmentation

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a SWOT analysis opportunity?

Increasing area of products

Incorporating new online technologies

Unique product marketing

Expanding more globally

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT an example of premiums?

T-Shirts

25 percent sale

Cups

Pens

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is the definition of a market?

Average group of people who desire certain products & services.

Small group of people who desire certain products & services.

Large group of people who desire certain products & services.

Group of people who desire certain products & services.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT one of the ways to differentiate an operation?

Advertising

Service

Physical Appearance

Product

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