Audience & Strong Speech Components Quiz

Ruby is speaking to a group of students about goal-setting. She sees some of them checking their phones and hears others whispering about getting pizza afterward. She decides to switch gears and cites an example of a famous athlete's use of goal-setting to prepare for competition. Why was this important for Ruby to do?

• It is important to mention subjects that you like during a speech, it helps the topics seem more interesting if the speaker is into it.

• Ruby knows using real-world examples in a speech is a good technique.

• Ruby needed to get more demographic information from the audience, during the speech is a good time to do so.

• A speaker can use verbal and non-verbal cues to know if the audience is engaged or distracted. She diverted attention back to her by mentioning a prominent figure.

David, a keynote speaker at a conference, is interested in understanding the beliefs and values of his audience, which includes Mia and Benjamin among others. What should he study to achieve this?

• Demographics

• Geneology

• Personnel files

• Psychographics

Bob is an audience-centered speaker. He always arrives early at each venue to help him tailor his presentation to the audience. In which of the following activities is Bob most likely to engage?

• Practicing his speech to make sure he remembers all of the important points.

• 1. Asking audience members questions about themselves and listening in on sidebar conversations.

• Touring the facility so he knows where he will stand and how all of the audio/visual equipment works.

• Using the down-time to charge his phone and check for important messages.

Nancy was asked to give a speech to a group she is not familiar with. How can Nancy efficiently get demographic and psychographic information about her audience?

• Nancy should rely on her own expertise to prepare her speech. That is why she was hired.

• Prepare a questionnaire for all prospective audience members.

• Ask the person who contracted her to give the speech for information about the audience, such as age range and beliefs.

• Perform internet searches on the town, company, and/or organization to gather this information.

When a speaker researches his audience's age, income and gender, he is researching the audience's:

• Demographics

• Geographics

• Personal preferences

• Psychographics

In your own words, what is audience-centered speaking?

This component of the commencement speech communicates a message to the audience based on lessons learned from personal situations.

A speaker may add this component to their speech by telling relatable jokes to engage their audience by making them laugh.

A speaker uses this to reference words spoken by another speaker, relative, friend, or influential figure in their commencement speech.

At the end of their commencement speech, after motivating the audience, this is where the speaker asks their listeners to go off into the world with a particular attitude or to bring forth a specific outcome for themselves and others.