SEM - Chpt 4 - Review

Which American professional sports league often seeks out players from Latin America?

• The World Wrestling Federation

• The National Football League

• The National Basketball Association

• Major League Baseball

Piracy is a particular problem for the film industry in ___.

• China

• Germany

• Canada

• Great Britain

A business project in which two or more organizations work together and share the costs and profits is called ____.

• an industry

• infrastructure

• a joint venture

• piracy

One of the best strategies for growing a sports or entertainment business is to ___.

• avoid differentiation

• ignore data on global trends

• ignore cultural differences

• consider international marketing

Which of these is NOT true of esports?

• involve multiple players

• are available to viewers only online

• played in front of spectators

• have an enthusiastic worldwide fan base

YouTube was created by three friends in 2005 and was purchased by ___ in 2006 for $1.65 billion.

• AdSense

• Amazon

• Google

• Microsoft

Which of these is NOT a part of the annual South by Southwest (SXSW) event held in Austin, TX?

• college football playoffs

• performances by regional and international musicians

• conference sessions on trending ideas in making and marketing music

• conference sessions on trending ideas in sports media, gaming, and technology

Which amendment to federal education law prohibits discrimination against females in school sports?

• Equal Rights Amendment

• Title IX

• Americans with Disabilities Act

• Civil Rights Act of 1964

Which of the following is determined by the multiplier effect?

• the indirect economic impact

• the direct economic impact

• the profit margin

• the gross national product

In which city in China did a Disney Resort open in 2016?

• Shanghai

• Shenzhen

• Hong Kong

• Wuhan