Data Collection and Analysis Quiz

Which of the following is an example of internal source of information?

• Survey results from a local company

• Market analysis report from the trade group

• Supplier price lists

• Financial reports from head office

What is an example of primary data?

• Reports created by employees

• Financial reports from a third party

• Factual information provided by a third party

• Survey results collected for a different organisation

What is the fundamental difference between qualitative and quantitative data?

• Quantitative data is collected by others outside the organisation, while qualitative data is collected by the organisation

• Quantitative data is descriptive, while qualitative data is gathered by measurement

• Quantitative data is collected by the organisation, while qualitative data is collected by others outside the organisation

• Quantitative data is gathered by measurement, while qualitative data is descriptive

Which of the following is an example of external source of information?

• Supplier price lists

• Reports created by employees

• Marketind dept. analysis report

• Internal financial reports

What is an example of secondary data?

• Market analysis report

• Factual information provided by a third party

• Reports created by employees

• Financial reports

What is an example of quantitative data?

• The number of staff working in an organisation

• The prices people are willing to pay

• The opinion of staff about a new initiative

• The result of a period of observation outside a cinema

What is an example of qualitative data?

• The number of staff working in an organisation

• The prices charged by an organisation

• The result of a period of observation outside a cinema

• The opinion of staff about a new initiative

____________ data would be an opinion about a new initiative

• Quantitative

• Qualitative

What is an example of secondary data?

• Reports created by employees

• Survey results collected for a different organisation

• Financial reports from a third party

• Factual information provided by a third party

What is an example of internal source of information?

• Employee records

• Training providers

• External survey results

• Third party price lists