What are the elements of Marketing Mix?

Marketing Mix

Quiz
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Business
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Professional Development
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Medium
Alicia M
Used 1+ times
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12 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Profit, Product, Price, Placement
Product, Price, Publicity, Placement
Product, Price, Promotion, Placement
Product, Price, Promotion, Purpose
2.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What does the promotion element of the Marketing Mix include?
Distribution channels, retail partners and online platforms.
Advertising and sales promotion.
Unique features and advantages over competitors.
Discounts and coupons.
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Which component of the Marketing Mix involves making your product available to customers?
Product
Price
Promotion
Placement
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
What are the number and letter used to refer to the elements of the Marketing Mix?
4M's
3C's
4C's
5.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
How should you address your product within your business plan?
By discussing its unique features and advantages over competitors
By describing your promotional events
By analyzing competitors.
By showing SWOT analysis.
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Which marketing strategy directly affects financial projections and profitability in your business plan?
Price
Promotion
Placement
None of them
7.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What is the primary focus of the placement element in the Marketing Mix?
Setting a competitive price
To contract logistics and transportation services
Communicating the product's value
Making the product available to customers
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