Service Marketing Quiz

Which of the following is not a tangible dominant?

• Detergents

• Automobiles

• Investment Management

• soft drinks

(a)   is not an element of physical evidence

Which of the following is not generally accepted as being part of the extended marketing mix for services?

• product

• price

• place

• practice people

• people

The

_____________ model plays a major role in supplementary service by facilitating supplementary service that are required for service delivery or can aid in the use of the core product

• service flower

• phool

• floura

• triangle

The

_____________ model plays a major role in supplementary service by facilitating supplementary service that are required for service delivery or can aid in the use of the core product

• service flower

• phool

• floura

• triangle