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Final Examination - April 28

Authored by Rolinda Flojo

Business

Professional Development

Used 2+ times

Final Examination - April 28
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16 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Level of customer satisfaction where customers are not expecting a particular feature of the product/service, but the more of them that are included, the happier the customer.

basic needs

performance need

excitement needs

2.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

These are the end users of the organization’s products or services.

internal customer

external customer

satisfied customer

customer satisfaction

3.

MULTIPLE CHOICE QUESTION

30 sec • 6 pts

Major Factors That Contribute to Customer Satisfaction.

Maximize the customer's lifetime value

Maximize the customer's lifetime value

Positive brand exposure

Perceived Value

Perceived Service

Perceived Service

Drive repeat business

Increase revenue

Gain valuable feedback

4.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Level of customer satisfaction where there are characteristics of the product/service that are not expected, so they do not cause dissatisfaction if they are not there.

basic needs

performance need

excitement needs

5.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Determining the order and format of the units in a name.

alphabetizing

case

indexing

6.

MULTIPLE CHOICE QUESTION

30 sec • 6 pts

Major Factors That Contribute to Customer Satisfaction.

Maximize the customer's lifetime value

Maximize the customer's lifetime value

Positive brand exposure

Perceived Value

Perceived Service

Perceived Service

Drive repeat business

Increase revenue

Gain valuable feedback

7.

MULTIPLE CHOICE QUESTION

30 sec • 8 pts

       Benefits of gathering customer feedback.

Improve the customer experience

Improve customer service

Evolve the company’s product line

Build Stronger brand advocates

Defend against competition

Create brand ambassador

Increase revenue

Drive repeat business

Maximize the customer lifetime value

Positive brand exposure

Minimize customer churn

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