What is the role of Marketing Management?
Marketing Management (video)

Quiz
•
Business
•
University
•
Medium
Tatiana Krasnova
Used 2+ times
FREE Resource
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To maximize the market share
To create valuable products and services
To analyze consumer behavior towards products or services
All of the above
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the four Ps of Marketing?
Product, place, price, and promotion
Planning, profit, price and promotion
People, place, planning and price
Population, popularity, price and place
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the importance of having a documented strategy in Marketing Management?
It helps to understand customers
It helps to create valuable products and services
It increases the chances of success compared to rivals who do not have a documented strategy
All of the above
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the basic and important objectives of Marketing Management?
Attracting new customers, fulfilling customers' demands, earning profit, maximizing the market share, and creating a good public reputation
Analyzing consumer behavior, developing strategy, goals, and objectives, and product development
Setting the goals of a company, organizing the plans step by step, taking decisions for the company
None of the above
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How can a company attract new customers?
By displaying ads on TV channels or social media, brochures, and arranging a sales team that demonstrates the products
By analyzing consumer behavior towards products or services
By maximizing the market share
None of the above
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the importance of fulfilling customers' demands in Marketing Management?
It helps to understand how you can keep your customers happy and satisfied
It helps to create valuable products and services
It increases the chances of success compared to rivals who do not fulfill customers' demands
All of the above
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the importance of earning profit in Marketing Management?
It helps to understand customers
It is necessary for growing, diversifying a business, and its maintenance as well
It helps to create valuable products and services
None of the above
Create a free account and access millions of resources
Similar Resources on Wayground
10 questions
Marketing Basics Quiz

Quiz
•
10th Grade - University
9 questions
Week 3 CRM

Quiz
•
University
9 questions
Segmentation and Targeting

Quiz
•
University
10 questions
Marketing Mix

Quiz
•
University
13 questions
Business Management & Entrepreneurship

Quiz
•
University
10 questions
Business Management

Quiz
•
University
10 questions
What is Marketing? 1.1.2

Quiz
•
8th Grade - University
10 questions
L2:Company & Marketing Strategies

Quiz
•
University
Popular Resources on Wayground
25 questions
Equations of Circles

Quiz
•
10th - 11th Grade
30 questions
Week 5 Memory Builder 1 (Multiplication and Division Facts)

Quiz
•
9th Grade
33 questions
Unit 3 Summative - Summer School: Immune System

Quiz
•
10th Grade
10 questions
Writing and Identifying Ratios Practice

Quiz
•
5th - 6th Grade
36 questions
Prime and Composite Numbers

Quiz
•
5th Grade
14 questions
Exterior and Interior angles of Polygons

Quiz
•
8th Grade
37 questions
Camp Re-cap Week 1 (no regression)

Quiz
•
9th - 12th Grade
46 questions
Biology Semester 1 Review

Quiz
•
10th Grade