It seems that Valentine’s Day is hard on relationships. Researchers Katherine Morse and Steven Neuberg have shown that the overall odds of breaking up one week before or one week after Valentine’s Day are higher than normal, 5.49 times higher than normal to be
exact. Morse and Neuberg further determined that the negative effect of the holiday occurred mainly in couples whose relationship was already deteriorating. The holiday had no effect on breakups among high quality or improving relationships.
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