Ch 9. Poster Basics

For text heavy content, you should. . .

•  Organize the content in an information hierarchy and assign appropriate text sizes.

• Be sure to use different font style to express when the tone, or style changes in your content. 

•  Use big graphics to catch the reader’s attention.

• Write as Elegantly as possible! Using Big fancy words, and flowery language to impress your readers!

Which of the following is NOT good advice when making a poster series?

• Make each poster stand out as their own work.

•  Establish a noticeable art style that stays consistent through each work

• Keep the font style the same throughout the posters.

•  Using a similar layout for each poster.

Before posters became a visual communication staple what was used?

• Broadside

•  Notes

•  Emails

• Cellphones

A poster can become a communication vehicle when you want to what?  

• For a medium to voice dissent, to incite, or to inform.

• As decorations or for other luxury activities.

• Use only for promotional ads.

• If you are feeling a little quirky.

What are questions to ask when developing a poster?

• Does my poster interest people enough to call them to action?

• Does my poster have enough information?

• Does my poster appeal to everyone?

• Does my poster match most wallpapers, paint colors, and buildings?

What is the purpose of posters?

• To grab people's attention and to display information, data, schedules, or offerings. 

•  To make people buy things they need 

• To make customers feel confused 

• To make things look cool as decoration

When starting with a poster you should always include the information you…

• Need

• Want

• Made up

• Think might be right

An asymmetrical distribution of elements in a composition would be better suited to the communication. What would be best to consider?

• All of the above

• The relevance of a logical graphic space versus an ambiguous space to your design concept.

• An image to type relationship: big image versus small type, or vice versa. 

• An entry point into the graphic space established by type or image.

How should type be used with an image

• You should consider how the text and image work together

• You should consider adding type after making a image

• You shouldn't care about the connection of image and text

• Text doesn’t matter at any point

What is the FIRST thing to consider about poster basics?

• To grab attention in order to persuade people.

• Single surface one unit because a poster

• Set it apart to stand out.

• Communicate key messages.