L2 Session 143- RECAP

Branding is the process of creating a:

• unique name

• image

• reputation for a product or service

• all of the above

Brand can not help you to create recognition and differentiation in the market.

• True

• False

A strong brand helps to build credibility and trust with customers. 

• True

• False

Importance of branding includes:

• Emotional connection

• Consistency

• Value

• All of the above

Branding helps you differentiate your product from others in the market.

• True

• False