Odoo 15 Cert - Marketing + Helpdesk - Test Sample + Exam

In the Marketing scope, what's the use of this button?

• Include a link to a satisfaction survey at the bottom of your communication
• Add a mood tracker to your communication
• Insert emojis in your communication

Marketing Campaigns ...

• Are used to centralize and report on marketing efforts revolving around the same topic

• Is the act of sending one email to multiple recipients at once

• Is a checklist your marketers need to complete before sending anything

• I don't know

Answer explanation

A marketing campaign is an event or an activity that will help you manage and reach your partners with specific messages. A campaign can have many activities that will be triggered from a specific situation, for instance a response from a contact to an email you sent. The result of such a response (action) could be the sending of an email, for which a template has previously been created in OpenERP.

You can chat with your website visitors as long as

• They fill out a form and give you their email address
• They are still connected to your website
• They have registered on your website
• I don't know

With virtual events, what happens when a live conference is over?

• Attendees are redirected to the event home page
• Attendees can wait on the same page until the next conference starts
• Attendees are redirected to the next conference page

What happens if you don't set any ticket on your event?

• No attendee can be created
• Attendees can register with a default registration
• Attendees can only register by contacting the organizer by email

Which of these models cannot be targeted by a mailing campaign?

• Attendees of an event
• Visitors of your website
• Sales orders

Can you use the same mailing list for both email & SMS marketing mailings?

• No, a mailing list is specific to a mailing type
• Yes, but both mailings must include the very same content
• Yes, since a mailing list is a list of recipients, with both email addresses and phone numbers

Is it possible to track to how many people clicked on a link inserted inside an SMS Text message?

• No, because this is not compatible with SMS Text Message technology
• Only if the link targets your own Odoo Website
• Yes, whichever the link targets

Event stages ...

• can never be changed once your first Event is created
• can be changed with the help of a developer
• can be changed "on the fly" to fit your organizational needs
• I don't know

In Odoo, UTM is used as an abbreviation for

• Universal Text Message - the ability to automatically translate an SMS text message in the recipient's language
• Unit Training Management - the ability to include machine learning in your mailing, so sending time is always optimized
• Urchin Tracking Module - the ability to track the effectiveness of your marketing campaigns
• I don't know