Coprywriting
Authored by Héctor Zapata
Computers, Professional Development, Arts
Professional Development
Used 1+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Se recomienda que sea una frase breve y pegajosa
Call to action
Slogan
Overline
Body
2.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Tiene como función introducir al body
Overline
Call to action
Subtítulo
Encabezado
3.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Debe ser una frase imperativa
Slogan
Encabezado
Llamada
Call to action
4.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Su función es destacar un elemento importante del anuncio
Llamada
Call to action
Encabezado
Subrayado
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Es el copy que sirve de primer gancho para llamar la atención
Encabezado
Call to action
Titular
Slogan
6.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Texto que se enmarca en una figura para enfatizar un elemento de la imagen
Encabezado
Subrayado
Subtítulo
Llamada
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Sirve para destacar cualidades de un producto dentro del anuncio
Body
Encabezado
Slogan
Overline
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