QUIZ 1 DPM40103

What is business marketing ?

• Involves those activities that facilitate interchanges involving products and consumer in business markets.

• Involves those activities that facilitate exchanges involving products and influencer in business markets.

• Involves those activities that facilitate exchanges involving products and consumer in business markets.

• Involves those activities that facilitate exchanges involving services and retailer in business markets.

....................... is the demand that are used together and demanded together.

• Derived demand

• Joint demand

• Inelastic demand

• Fluctuating demand

The price of car tyres decreased by 10% but the demand remains unchanged. This statement refers to:

• Elastic demand

• Joint demand

• Inelastic demand

• Fluctuating demand

Bicycles and its tyres are great example of :

• Fluctuating demand

• Inelastic demand

• Joint demand

• Derived demand

Emphasis on personal selling, more direct, fewer intermediaries and customization is needed refers to

• Business marketing

• Business plan

• Business strategy

• Business market

Geographically scattered, large buyers with multiple layer of middlemen is refers to :

• Business marketing

• Business market

• B2B

• B2C

The picture shown is one of the types of business customer. This refers to:

• Overlaps of category

• User-customers

• OEMs

• Indirect channel members

When businesses opt to outsource their products to be manufactured by others is called

• Overlaps of category

• User-customer

• OEMs

• Indirect channel members

When bakeries purchase machines for production purpose is called

• Overlaps of category

• User-Customers

• Original Equipment Manufacturers (OEMs)

• Indirect channel members

When businesses deals with representatives from KPKT to build LRT station is called:

• Commercial enterprise

• Governmental organization

• Institutions

• Cooperative societies