INDUSTRY /MARKET ANALYSIS

INDUSTRY /MARKET ANALYSIS

University

10 Qs

quiz-placeholder

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INDUSTRY /MARKET ANALYSIS

INDUSTRY /MARKET ANALYSIS

Assessment

Quiz

Education, Other

University

Practice Problem

Hard

Created by

Drs. M.M

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10 questions

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1.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

What is Industry/Market Research ?

A collection of businesses that are categorized by a various business activity.

A collection of businesses that are categorized by a general business activity

A collection of businesses that are categorized by a heterogeneous business activity

A collection of businesses that are categorized by a specific business activity.

2.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Distribution channels that support a common line of G/S that satisfy market demands, called......

Support Chain

Business Chain

Value Chain

Supply Chain

3.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

There are broad factors are useful in understanding the nature of an industry, except....

Vicious Cycle

Carry Capacity

Uncertainty

Complexity

4.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

........................... have more suppliers, customers, & competitors than firms in other industries.

Complex Business

Complex industries

Complex Markets

Complex Demands

5.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

The following are the Stage of Life Cycle in the industry / market, except.....

Growth

Decline

Introduction

Stagnant

6.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

A group of customers who will be the focus of our company’s efforts, called.....

Market

Target Market

Market Segmentation

Market Positioning

7.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

......................is the collection & analysis of information aimed at understanding the behavior of consumers in a certain market.

Market Analysis

Market Research

Market Identity

Market Activities

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