Advertising Revision

When advertisements use celebrities or experts in the field to sell their products, they are using what persuasive strategy?

• Pathos

• Family Values

• Ethos

• Logos

When advertisements appeal to their audience's emotions, the advertiser is using what persuasive strategy?

• Pathos

• Ethos

• Logos

The "100% Natural" is what persuasive strategy?

• Logos

• Pathos

• Ethos

Food companies usually use what colours for their branding?

• Blues because it's calming and represents trust, security and confidence in their food

• Reds, Yellows, and Oranges because it appeals to people's hunger

• Green because it promotes freshness and health in their food

Social Media companies like Facebook and Twitter

• Use blue because is represents security, trust and confidence in their app

• Use red because it promotes action, youth and excitement in their app

• Use pink because it's girly and youthful for their app

These are all what in branding?

• Slogans

• Jingles

• Logos

"Just do it!" is an example of what in branding?

• A logo

• A slogan

• A jingle

"Aussie kids, are weet bix kids. Aussie kids, are WEET BIX KIDS!" is an example of what in advertising?

• A jingle

• A slogan

• A logo

'A toy manufacturer encourages kids to be the first on their block to have a new toy' is an example of what persuasive strategy?

• Weasel words

• Avante Garde

• Patirotism

'A dish soap leaves dishes virtually spotless' is an example of what persuasive strategy?

• Weasel words

• Magic Ingredients

• Patriotism