Primary Research

Primary Research

4th Grade

17 Qs

quiz-placeholder

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Primary Research

Primary Research

Assessment

Quiz

Business

4th Grade

Practice Problem

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Stephen Best

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17 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Research a company carries out itself for its own benefit is called...

Primary Research

Secondary Research

I don't know

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of these is a disadvantage of a focus group

Chance to ask detailed questions to a group of customers

They are costly and time-consuming to set up.

Provide unique customer insights into your product or service

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A list of things that I want to ask my customers is called a ...

Grilling

Investigation

Questionnaire

Inquisition

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of these is the start of an "open" question...

How would you .......

Can you ....

Might you ..........

Have you ......

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is not an advantage of interviewing customers.

asking a lot of open and closed questions

they can take place in lots of locations, or over the phone, or zoom, for e.g.

they help you get lots of useful information

some people may try and say what they think you want to hear

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A focus group is

A group of customers or potential customers who you can ask about their views and opinions

A series of 1-2-1 interviews

an online survey

Online reviews from customers

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Questions that include a number of possible answers are called...

Misleading quotes

Multi Choice Questions

Fake news

Optioned possibilities

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