The Music Store RI.2.6 Achieve 3000

Select the best summary of the article, "Big Changes in the Music Biz".

• More people are downloading music instead of buying music CDs.

• Some investors are hopeful that the music industry is on the verge of a revival.

• Changes in music technology have benefited the consumers but created problems for record companies.

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What is the author's purpose for writing the text?

• To show how music technology has changed the industry and why the perspective that all record companies are in danger is inaccurate.

• To persuade someone to agree that downloading music illegally is morally and ethically wrong.

• To entertain the reader with a story about the music industry.

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What rhetorical device does the author use and what is the purpose?

But are these changes good for the music biz? It depends on whom you ask. The changes have been music to the ears of many fans.

• Repetition to repeat the same information many times.

• Metaphor to describe how the changes are good for music fans.

• Overstatement to overemphasize the effects of the changes

Why does the author include these supporting details?

According to Klein, consumers are enjoying better ways to store, play, and share music, but they don't have to pay as much for the tunes.

While changes in digital music technology have been good news for most consumers, they've had the opposite effect on most record labels.

Some industry insiders, like Klein, also blame the falling CD sales on piracy, which has been facilitated by digital technology.

• To point out the differences in how music technology has affected consumers and record companies.

• To discuss the problems of music technology and some solutions.

• To provide a definition of piracy.

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Select the author's point of view.

• The record companies will go out of business.

• Consumers will listen to less music in the future.

• Record companies like Warner Music Group will adapt to the changes and become successful.

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Select the sentences that reveal the author's point of view. Choose FOUR

• Despite the woes of music companies, some investors are hopeful that the industry is on the verge of a revival

• Goodman agrees with Blavatnik's assessment of the music industry's future. He says that Blavatnik understands the promise of digital music technology.

• Goodman is apparently not the only one confident in Blavatnik's hopeful view of Warner Music's future. At one point in 2011, the record label's stock rose to $8.24 per share. That was its highest level in a year.

• Sales of CDs have experienced a precipitous decline, falling by 20 percent in the United States in 2010 alone. The drop is attributed primarily to the rising popularity of digital downloads.

• Goodman believes that Blavatnik can help Warner Music adjust to the changes in the music industry and create new forms of revenue.

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What is the effect of the underlined words in the text?

Blavatnik made the purchase even though the label, like many others, had been struggling over the last decade. Warner Music is one of many companies in the industry that was forced to lay off workers in order to stay in business. The company slashed the jobs of more than 1,000 employees beginning in 2003.

• To emphasize the negative effects of music technology on record companies.

• To emphasize the positive effects of music technology on record companies.

• To emphasize that music technology has had no effect on the record companies.

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What implicit assumption is supported by the following sentences?

"The industry has got to move quite quickly to keep up with [the changes] or piracy will remain rampant," Klein said.

He says that Blavatnik understands the promise of digital music technology.

Goodman believes that Blavatnik can help Warner Music adjust to the changes in the music industry and create new forms of revenue.

• Music technology has many negative effects.

• Companies must adapt to change in order to be successful.

• Digital music is better than music played on CDs.

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