
Quiz
•
Professional Development, Business
•
Professional Development
•
Practice Problem
•
Medium
Asha Mixon
Used 4+ times
FREE Resource
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11 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
When was Facebook founded?
2004
2006
2005
2021
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Who founded Facebook?
Mark Zuckerberg
Bill Gates
Bruce Wayne
Ms. Dawn
3.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
What are the 3 distinct types of audiences that Facebook Offers?
Core
Custom
Distinct
Lookalike
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
At what stage of the ad creation process can advertisers set targeting options?
Ad account level
Ad set level
Campaign level
Ad level
5.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
You work for a mobile game development company. Which targeting type may help you reach your target audience most effectively?
Location
Digital Activity
Mobile device user
Demographic
Answer explanation
Targeting an audience that has a certain type of mobile device can help determine which people will be more interested in mobile games. Targeting an audience with cell phones will be more sufficient than targeting people who only use laptops.
6.
OPEN ENDED QUESTION
3 mins • Ungraded
What does KPI stand for?
Evaluate responses using AI:
OFF
Answer explanation
KPI stands for Key Performance Indicator.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A florist wants more people to know about the new shop location they will be opening this month. They are hiring you to create a Facebook Ad campaign to help with this goal. Which objective would you choose for the ad campaign?
Brand Awareness
Traffic
Engagement
Conversions
Answer explanation
Brand Awareness focuses on showcasing your ad to as many people as possible who can see your advertisement and have knowledge of who/what the business is.
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